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  Paper Details                 Browse papers by sector
Achieving the Optimal Bottle Design by Virtual Simulation Techniques - Case Studies in Consumer Packaged Goods Applications
Author            :Joanne R. Zuzelski
Designation    :Director of Industry Focused Consulting
Company        :Altair Engineering, Inc.
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Synopsis
Getting the best product to production and into the market quickly and efficiently requires an integrated approach to packaging design. Traditional trial-and-error methods in package development leave little opportunity to study and prove-out a variety of design alternatives without impacting program cost and timing. Design optimization and advanced computer simulation can be used to deliver critical insight into areas such as optimum package shape, package performance, material selection, and material reduction with minimum investment yet yielding significant returns. Collaboration between marketing, product design, manufacturing and key contributors to product development is vital to ensure all requirements of the package design are addressed in the process - from aesthetics and consumer needs to manufacturing and transportation. Employing the best design strategies and advanced technologies resulted in innovation, cost reduction and design improvements leading to millions of dollars in annual savings for two companies.

Industry IDS, Inc.
The Adhesive and Sealant Council
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